I am a recent graduate of NJIT's digital marketing bootcamp, which was a comprehensive program that thoroughly prepares its student to become a digital marketing professional. Throughout the course, we learned the fundamentals of digital marketing, web development, UX/UI, Data Analytics and Visualization (specifically Google Analytics), Search Engine Optimization, Search Engine Marketing (working with search ads and Google ads), Social Media Marketing (paid and organic) and email marketing, We also created a digital marketing agency to help a real business with their digital marketing goals.
Landing Page
Below is an example of a landing page I created for Jill's Table
Website Building
The video below is an example of a website I created using Wordpress. I created content for the blog, created an e-commerce section with Woo-commerce, and coded using HTML. I also added email forms using Mailchimp.
Digital Marketing Agency work
During my time with NJIT Digital Skills bootcamp, I was the project manager for my agency named Dreamverse. The video below outlines our digital marketing strategy for Admirable Pressure Washing.
Email Marketing Example
Data Analytics
Below are the screen shots of my Google Data studio report. This report displays data from the Google Merchandise store from January 3- February 3,2022, which is provided by Google Analytics. We wanted to display important data “at a glance” in a visually appealing way.